KCB Careers 2014 Bancassurance Healthcare Marketing Officer

KCB Careers 2014
Bancassurance Healthcare Marketing Officer
Job Ref: CBOK 01/2014

Reporting to the Manager, Healthcare Scheme & Insurance, the role holder will be responsible for Development of appropriate Healthcare Insurance Solutions (Both Insured and Self-Funded) and growing the medical insurance revenues to support the overall Bancassurance business growth objectives.

Key Responsibilities

·         Participate in the research and development of new healthcare insurance products and implementation of medical insurance programs

·         Leverage marketing initiatives undertaken across the branches to drive medical insurance business growth

·         Prepare and share regular medical insurance sales reports with Branches & Bancassurance management team

·         Champion medical insurance training across the sales teams working closely with the Sales and Marketing manager to enhance internal knowledge and increase sales

·         Participate in regional meetings share ideas and contribute towards the growth of medical insurance revenues

·         Leverage the existing client data base through use of data mining to develop a healthy prospect list and effective cross-selling of medical insurance products

·         Maintain close relationships with clients through regular customer/ group visits to understand customers’ healthcare financing needs, identify new opportunities and develop relevant healthcare insurance solutions

·         Work closely with Bancassurance officers and relationship teams to enhance cross-selling and drive revenue growth

·         Promote the Bank’s brand and image through excellent customer service

Positions’ Qualifications, Knowledge and Experience

·         Professional Qualification of AIIK Diploma or CII and/or

·         A university degree specializing in Insurance or business management

·         At least 3 years’ experience in the marketing of Medical insurance/ Healthcare Insurance Solutions in the insurance industry

·         Proven Track record of achieving medical insurance sales targets

·         Very good understanding of medical insurance products

·         Team player with strong interpersonal and persuasive skills

·         Good planning and organization skills with the ability to deliver effectively within strict deadlines

·         Excellent communication and customer service skills

·         Strong presentation and negotiation capabilities

·         Proficient in the use of Microsoft office software

·         Accuracy and attention to detail

·         Must have passion for great results and a strong sense of self-initiative

·         Ability to work independently and offer effective solutions

·         Ability to build strong working relationships with a wide variety of internal and external partners

·         Ability to treat all client information with utmost confidentiality

The above position is a demanding role which the bank will provide a competitive package for the successful candidate.

If you believe you can clearly demonstrate your abilities to meet the criteria given above, please submit your application with a detailed CV, stating your current position, remuneration level, e-mail address and telephone contacts quoting the job title/reference in the subject field to recruitment@kcb.co.ke.

To be considered your application must be received by Jan. 31, 2014.Only short listed candidates will be contacted.