Group Marketing Manager Job in Mombasa Kenya (KShs 250K)

Job Title: Group Marketing Manager

Department: Marketing
 

Supervised by: The CEO

The incumbent must have experience in similar capacity with an firm dealing with FMCG

A specialized & strong distribution house spanning its reach throughout the East African countries and also present in southern and Western India dealing in consumer goods

Salary: 250,000
 

Location: Mombasa

Role Objective: Develop, establish and maintain marketing strategies to meet organizational objectives including effective management of the marketing, advertising and promotional activities of the group.

Duties and Responsibilities

·         Responsible for management and coordination of marketing, advertising, PR and promotional activities within the Group

·         Responsible for the conduct of market research to determine market requirements for existing and future clients

·         Responsible for analysis of customer research, current market conditions and competitor information

·         Develop, coordinate and implement marketing plans and projects within the group for new and existing products in consultation with respective GM’s

·         Monitor, review and report on all marketing activities and results

·         Ensure delivery of marketing activities within agreed budget and positive ROI in all marketing activities

·         Responsible for group social media accounts management with focus being on creating effective visibility, interaction and increase in sales

·         Strategize on the different marketing research and management tools for lead generation

·         Assist in formulation and execution of sales policies

·         Responsible for marketing division KPIs

·         Must prepare the following reports;

1.     Monthly progress report

2.     Quarterly development report

Indicators of Good Performance:

·         Increased market share

·         Success in strategies

·         Target achieved by sales team

Skills Set Needed

·         Marketing or business related degree or equivalent professional qualification plus 3 to 5 years relevant experience within a commercial setting, 2 of which should be regional (several countries)

·         Experience in all aspects of developing and maintaining marketing strategies plus proven experience in customer and market research

·         Extensive consumer goods marketing experience. Exposure to food service industry a plus

·         Experience in managing corporate social media accounts

·         Have well established networks across the region plus experience in managing large marketing budgets

·         Excellent written/verbal communication and formal presentation skills

·         Excellent organization, planning, problem analysis and problem-solving skills

·         A good team player/leader, persuasive, adaptable, innovative, creative, cost/ROI conscious and excellent in execution

·         Working with International brands is a definite advantage

Application:

Only those who meet the minimum requirements stated need apply.

E-mail application

·         Their Detailed CVs,

·         Indicating Your Availability

·         Expected Salary

On the Subject line clearly indicate “GROUP MARKETING MANAGER”.

E-mail to: philip@dafinaconsultants.com